Came across this, briefing notes from 2001, talk of closure.

[topman]

Originally Posted by Talago

A very interesting document. Well found.

The following paragraph made me laugh though:

"The MG slogan was “Safety Fast”, but it is more
likely to be remembered for crudely engineered, damp, drafty, and rusting
roadsters. Indeed, when the MG F was launched in 1995, Rover Group was
horrified to find that the typical customers for the car were not young
professionals, but couples in their 60s hoping to relive the experience of

their youth."

I was surprised how blunt it was, the comment on the side about who was going to the customer first MG/Rover or the undertaker!